MATER KONG VOLLEYBALL TRAINNING CAMP WITH ZHU TING_博睿体育|用体育创造更多价值

Integrated sports Work：MATER KONG VOLLEYBALL TRAINNING CAMP WITH ZHU TING

Master Kong volleyball trainning camp with ZHU Ting, a fusion of national brand and world champion positive energy

On the occasion of Mother's Day, as well as the first time that the world champion Zhu Ting

who returned to China since she has begain her trainning in Turkey,

we have an insight into Zhu Ting’s good image both among the chinese volleyball fans and on the public,
So Master Kong decided to do a trainning camp to expand the influence of the champion as well as the spirit of the women's volleyball team.
Take the "Ting" all the way - the small volleyball training camp as the main line of communication,
we invited Xinhua News Agency and other authoritative media reports to highlight the positive energy of Master Kong as a national brand in many aspects such as sports and parenting,
to bulid a positive brand image of Mater Kong, who supports the development of China's sports all the way.

Communication effect

Zhu Ting's return as well as the Mother's Day a are two highlight moments for the whole communication.
The support of Mater Kong fo the star athlete while deepening the promotion of parent-child sports turned out to strengthen the brand image of a supporter of the development of sports in China and a reassuring companion for families

Through the women's volleyball team and the social hot topic of parent-child, we have not only ignited the attention of women's volleyball fans, but also spread it among non-sports society.