Integrated sports Work：LANG PING VISITING GUANG MING DAIRY TO BRING BRIGHT ENERGY
As the official strategic partner of the Chinese women's volleyball team,
GUANG Ming Dairy has many stories with the team.
On the date of October 27, 2017, the opening day of the Beijing-Shanghai Grand Prix among the Shanghai GUANG Ming Youbi Women's Volleyball Team and Beijing BEI Qi Women's Volleyball Team,
We have an insight into the attention of the women’s volleyball fans and their recognition of the GUANG Ming dairy industry as long-term supporter of the women’s volleyball team, so we let Lang Ping, the coach as well as one of the main characterof the Chinese women's volleyball team to visit Guangming Dairy's Huadong Center factory in Maqiao, to send the "Bright Power", and also to help Guangming brand to get more exposure.
Communication effect
Through Lang Ping’s visit to the GUANG Ming Dairy industry,
it deeply demonstrates the corporate vision of “making more people feel healthy and happy”, and the confidence and strength of GUANG Ming Dairy to promote the development of China's volleyball industry.
Through the event, the brand has strengthened the bond between the brand and the women's volleyball team by turnning women's volleyball fans into fans of the brand.
